Brand
Design
From tech startups to fashion labels and community organizations, I design brand identities that blend story, strategy, and visual clarity — built to scale beautifully across digital and physical spaces.
brand refresh
Chamber
of Commerce
Developed a comprehensive brand and design system that modernized the Chamber’s communication while maintaining its institutional voice and community roots.
Highlights
- Built a full brand system including color palette, typography, and media templates.
- Refined tone and messaging to reflect professionalism, inclusion, and economic empowerment.
- Designed brand collateral for sponsorship decks, membership outreach, and national events.
- Led the brand restructuring initiative, introducing unified visual guidelines that boosted recognition by 20% and engagement by 15% across digital channels.
fashion brand identity
Feeunoia
Created a gender-fluid, contemporary identity for Feeunoia, a fashion brand celebrating individuality and expressive confidence.
Highlights
- Developed a full visual system including logo, color palette, and typography hierarchy.
- Designed packaging and lookbook concepts that capture the brand’s elevated yet playful aesthetic.
- Built brand guidelines ensuring cohesive rollout across print, social, and digital platforms.
beauty brand identity
Lashboratory
Created a fun, feminine, and modern identity for Lashboratory, a lash and beauty brand that blends self-expression with expertise — serving both clients and lash professionals.
Highlights
- Designed a friendly, recognizable logo featuring a lash-inspired emblem, symbolizing beauty and precision.
- Built a full visual system — typography, color palette, and patterns — reflecting the brand’s playful yet professional tone.
- Created packaging, product photography direction, and digital launch materials for lash supplies and services.
- Developed cohesive marketing assets for retail, e-commerce, and social media rollout.
beauty brand identity
Kazo.ai
Designed a human-centric brand system for Kazo.ai, a consultancy helping individuals and businesses understand and integrate AI technology.
Highlights
- Built logo and design language balancing technological sophistication with warmth and accessibility.
- Created a palette inspired by trust, simplicity, and progress.
- Designed presentation templates and social kits for workshops and client communication.
conference brand identity
AfriCreate
Developed the event identity and visual system for AfriCreate, a global conference celebrating African innovation and the creative economy.
Highlights
- Designed a pattern-driven brand inspired by African textiles and architecture.
- Built cohesive assets spanning stage design, digital branding, and social visuals.
- Unified creative and corporate audiences through vibrant yet structured design.